As a research psychologist, Kathy has expertise in human development, attitude and health behaviour change. Her research focus is on communities and sustainable behaviours with projects in areas including health education and communication, food waste and more.
Her mission is to deliver research with impact and foster a collaborative research culture involving external partners, students and colleagues.
Her current project
Organ Donation, DonateLife (Queensland): Together with the Organ and Tissue Authority, Kathy is developing a mobile App to support the DonateLife message and encourage Australian families—especially young Australians—to join the Australian Organ Donor Register and discuss their donation decisions.
Leave it: ‘Leave It’ is a social marketing pilot study aiming to reduce koala and domestic dog clashes in a local city council in Australia. A co-design activity put focus on the dogs rather than koalas. The program should be fun and involve dog training resulted in DogFest. The festival featured seminars, obedience displays and free micro-chipping to launch the ‘Leave It’ program. Results show that dogs trained to ‘leave it’ are more likely to live in harmony with native Australian wildlife.
Waste Not Want Not: The project aimed to help residents to save time and money and showed them how they could use the food already in their fridge to cook delicious and healthy meals. Teaming up with Redland City Council, the Waste Not Want Not campaign rolled out in Stocklands Shopping Centre in Cleveland as a two-week pilot project. Dominique Rizzo cooked delicious and healthy meals each day. Passers received free tastings, chopping boards, shopping list notepads and shopping bags.
Awards, publications & more
AMI Awards for Marketing Excellence: “Waste Not Want Not”, Finalist in Social Marketing & Social Change (2017), Mumbrella Finalist: "Leave It" (2017), Griffith Award for Academic Excellence (2000-2003)
Find more about Kathy's academic endeavors on her Griffith Expert profile.
Visit Kathy's LinkedIn profile
Refuse, reduce, reuse, recycle, repair, respect
~ Kathy Knox