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Join an exciting and dynamic industry

Successful marketing professionals are paid to think differently. Marketing is more than just advertising and selling, it's about finding solutions to customer problems. You can have the best product in the world but without marketing, your customers won't know about it. Whether it's a charity trying to solicit donations or a multinational wanting to increase monthly sales, marketing plays a central role.

If you're creative, analytical, a good communicator and a quick thinker, marketing is a great career for you. You'll learn about identifying and understanding a market, consumer behaviour, communication, and how to develop strategies for staying ahead of competitors.

Key dates

You can talk to us about your study options just about anytime.

See our key dates page for information on upcoming events.

Study marketing at Griffith

Skills for the evolving world of marketing

Skilled marketers are always in demand because technology is altering the way we work and live, and markets and customer tastes are continually changing. Griffith’s marketing degrees teach you key skills that will prepare you your future career. You’ll learn how to research and analyse markets, competitors, customers and organisations; understand why they behave the way they do; and use this information to gain a competitive advantage.

Gain practical experience

Get out of the classroom and into the field with a local or international internship or Community Internship. You’ll gain experience and professional connections working on a project for a real company or community organisation and earn credit towards your degree.

Study your way

Build your marketing studies around the lifestyle that suits you. With the flexibility of studying part-time or full-time, over two or three trimesters each year, you can manage your student life. You can start your marketing degree in February, July or October.

Get ahead of the game

Want a unique skill set that gives you an edge in the career market? A double major will expand your career options exponentially. Choose a second major from the Bachelor of Business or combine marketing with a major from the Bachelor of Commerce. Go on to specialise in either field or combine the two and aim high in the working world.

5-Star Rated

Griffith Business School is rated 5-stars for Educational Experience and Teaching Quality in Business and Management by the Good Universities Guide 2018, a leading independent provider of high-quality education and career information.

Brooke Santurini

Marketing professional Brooke Santurini secured the role of Brand Manager with the Gold Coast Suns within five years of completing a double major in management and marketing. She recalls how she had one eye on her future career while studying for her degree at Griffith. 'From an early stage I started thinking about how I could make the most of my university experience—ensuring I gained as much work experience as possible,' she says. The Griffith Business School industry mentoring program led Brooke to an internship at Gold Coast Tourism, where she took up the position of Executive—Australia Marketing for Gold Coast Tourism within a year of graduating. Brooke has stayed connected with Griffith Business School where she is now a mentor to final year students of marketing, tourism and event management.

Brooke Santurini

Study options

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Scholarships

Over 600 Scholarships available

Career outcomes

Marketers will always be in demand

Marketing plays a major role in today's business world and offers variety like few other professions

As a marketing graduate, you'll be able to work in any industry or organisation that needs to promote its products or services, including entertainment and fashion, tourism, advertising, public relations, and business consulting. You might work as a brand manager, marketing manager, advertising account manager, market research analyst, public relations manager, sales manager or organisational communication specialist.

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Whatever your interests, Griffith University has a degree to suit your needs. Fill in your details to receive your copy of our study brochure.

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Life at Griffith

You can gain more than just a degree at Griffith. With plenty of opportunities to balance life and study, you can make memories and mates to last a lifetime.

Learn more about life at Griffith University

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February 19, 2018

Griffith Asia Institute ranked top university-affiliated regional studies centre in Australia

Read more about Griffith Asia Institute ranked top university-affiliated regional studies centre in Australia

Key dates

View all key dates

Monday 5 February — Friday 21 December

Ongoing Q&A sessions

Book a 30 minute, personalised appointment with a member of our student recruitment team, to help find the right degree for you and get personalised advice about your study options. You can also find out about scholarships and discover pathways to university.   Find out more

Monday 26 February — Saturday 23 June

Trimester 1

Our first teaching trimester starts on Monday 26 February 2018 . Trimester 1 examinations run from Saturday 9 to Saturday 23 June.

Sunday 8 April — Monday 9 April

Tertiary Studies and Careers Expo - Adelaide

Visit the Griffith University stand at the Tertiary Studies and Careers Expo in Adelaide to find out about your study options, how to apply and university life.  Find out more

Tuesday 1 May — Tuesday 20 February

Future-proof your career - The Griffith STEM Roadshow - Lismore

Learn how you can future-proof your career with study in STEM. Hear from Griffith lecturers, researchers and students about Griffith programs and how you can prepare yourself for the careers of the future.  Find out more

Wednesday 2 May — Thursday 3 May

Gold Coast Careers Festival

Visit the Griffith University stand at the Gold Coast Careers Festival to find out about your study options, how to apply and university life.  Find out more

Thursday 3 May — Sunday 6 May

VCE and and Careers Expo - Melbourne

Visit the Griffith University stand at the VCE and Careers Expo in Melbourne to find out about your study options, how to apply and university life.  Find out more

Wednesday 9 May — Tuesday 20 February

Future-proof your career - The Griffith STEM Roadshow - Townsville

Learn how you can future-proof your career with study in STEM. Hear from Griffith lecturers, researchers and students about Griffith programs and how you can prepare yourself for the careers of the future.  Find out more

Thursday 10 May — Tuesday 20 February

Future-proof your career - The Griffith STEM Roadshow - Cairns

Learn how you can future-proof your career with study in STEM. Hear from Griffith lecturers, researchers and students about Griffith programs and how you can prepare yourself for the careers of the future.  Find out more

Friday 11 May — Saturday 12 May

Brisbane Careers and Employment Expo

Visit the Griffith University stand at the Brisbane Careers and Employment Expo to find out about your study options, how to apply and university life.  Find out more

Monday 14 May — Tuesday 20 February

Pathways to Medicine Information Evening - Gold Coast campus

What you need to know to maximise your chances of gaining a place to study Griffith's Doctor of Medicine.  

Tuesday 15 May — Tuesday 20 February

Future-proof your career - The Griffith STEM Roadshow - Toowoomba

Learn how you can future-proof your career with study in STEM. Hear from Griffith lecturers, researchers and students about Griffith programs and how you can prepare yourself for the careers of the future.  Find out more

Tuesday 15 May — Tuesday 20 February

Mature Student Open Evening - South Bank campus

If you’re considering returning to university for postgraduate study, or starting for the first time, come along to a Griffith University Mature Student Open Evening to speak to our specialist advisers about pathways to study and support for non-school leavers and mature age students.  

Tuesday 15 May — Tuesday 20 February

Pathways to Medicine Information Evening - South Bank campus

What you need to know to maximise your chances of gaining a place to study Griffith's Doctor of Medicine.  

Thursday 17 May — Tuesday 20 February

Mature Student Open Evening - Gold Coast campus

If you’re considering returning to university for postgraduate study, or starting for the first time, come along to a Griffith University Mature Student Open Evening to speak to our specialist advisers about pathways to study and support for non-school leavers and mature age students.  

Monday 21 May — Friday 25 May

Q&A Sessions

Book a 30 minute, personalised appointment with a member of our student recruitment team, to help find the right degree for you and get personalised advice about your study options. You can also find out about scholarships and discover pathways to university.   Find out more

Tuesday 22 May — Tuesday 20 February

Parent and Student Advice Night - Nathan campus

Tour the campus and get personal study and subject selection advice with our expert study advisers at this informative on-campus event. Meet current Griffith students and their parents and hear about their experiences of the transition from school to university.  

Thursday 24 May — Tuesday 20 February

Parent and Student Advice Night - Gold Coast campus

Tour the campus and get personal study and subject selection advice with our expert study advisers at this informative on-campus event. Meet current Griffith students and their parents and hear about their experiences of the transition from school to university.  

Tuesday 29 May — Tuesday 20 February

Future-proof your career - The Griffith STEM Roadshow - Mackay

Learn how you can future-proof your career with study in STEM. Hear from Griffith lecturers, researchers and students about Griffith programs and how you can prepare yourself for the careers of the future.  Find out more

Wednesday 30 May — Tuesday 20 February

Future-proof your career - The Griffith STEM Roadshow - Rockhampton

Learn how you can future-proof your career with study in STEM. Hear from Griffith lecturers, researchers and students about Griffith programs and how you can prepare yourself for the careers of the future.  Find out more

Tuesday 19 June — Tuesday 20 February

Discover Griffith - Nathan campus

Join us at our Nathan campus for a fun and informative day with family and friends. You'll have the opportunity to tour our campus with a student ambassador, hear from program staff about your preferred degree and chat with our recruitment team about entry requirements and pathways to Griffith.  

Thursday 21 June — Tuesday 20 February

Discover Griffith - Gold Coast campus

Join us at our Gold Coast campus for a fun and informative day with family and friends. You'll have the opportunity to tour our campus with a student ambassador, hear from program staff about your preferred degree and chat with our recruitment team about entry requirements and pathways to Griffith.  

Monday 9 July — Saturday 20 October

Trimester 2

Our second teaching trimester starts on Monday 9 July . Trimester 2 examinations run from Saturday 6 to Saturday 20 October.

Saturday 21 July — Sunday 22 July

TSXPO (Tertiary Studies Expo)

Visit the Griffith University stand at the Tertiary Studies Expo to find out about your study options, how to apply and university life.  Find out more

Tuesday 24 July — Tuesday 20 February

Sunshine Coast Daily Careers Expo

Visit the Griffith University stand at the Sunshine Coast Daily Careers and Employment Expo to find out about your study options, how to apply and university life.  Find out more

Monday 6 August — Tuesday 20 February

Townsville Careers Expo

Visit the Griffith University stand at the Townsville Careers Expo to find out about your study options, how to apply and university life.  Find out more

Sunday 12 August — Tuesday 20 February

OPEN DAY - Nathan, Gold Coast and South Bank campuses

Discover what's possible at Griffith at Open Day. Visit our Gold Coast, Nathan or South Bank campus to attend information sessions and activities, chat with academics about your preferred degree, find out about services and support, and tour our campuses. Find out more